Martini Celebrates 150 years!



To Lake Como this week for the 150th Anniversary Party of iconic drinks brand MARTINI. Hopping on the plane with RedCarpetFashionAward’s Catherine and Nik Thaker, we got talking about the art of packing- now I’d like to say I neatly packed a small LV holdall the night before, but in reality it was an early morning dash to City Airport as I threw in some Terry De Havilands, Florence Bridge Dresses, Olivia Von Halle PJs, a stack of new Flash Trash Girl rings and grabbed Thinking Fast & Slow on the way out the door.

Arriving into Milan in the madness of Fashion Week, we collided with Mark Ronson and co in the airport before we all set off to the hotel. A quick check in to The Boscolo and we were out to Trussardi Cafe for Lunch which turned into wine and deep discussions on social media traffic, engagement and brand awareness which promptly left 30 minutes to get ready. A few work emails and a skype call was balanced with some speedy application of NARS tinted moisturiser and this amazing new Lancome Eye Palette before we drove off to Villa D’Este, where the international party Martini had prepared was like the most glam thing EVER.  A huge red carpet led us to the illuminated villa, with Martini racing cars lined up outside and waiters with huge goblets of Martini Royale waiting for us. Inside and the global mesh of the drinking world elite were in full partying swing, delicious canapés floated around , and as we dived into the decadence , Fitzgerald was on my mind…

 “And I like large parties. They’re so intimate. At small parties there isn’t any privacy.”- The Great Gatsby

Rosie arrived looking killer in a red dress with uber publicist Liz Matthews by her side mega babing in a Stella skirt. As we chatted dachsunds and jewellery in the corner, Lily Allen took to the stage performing 3 pitch perfect songs in her signature London style and just being her incredibly charming, funny self.  Mark Ronson then took to the decks, and our little Brit enclave went wild, dancing all night to a perfect mash up of hip-hop & electro pop. It was literally The Business International as representatives from almost every country in the world came down to get their chic on. 

 Only the most glamorous Italian drink, could have thrown such a blow out party. Thank you Martini for a hedonistic night of adventure. Now it’s back to all things Mashable & @MYFLASHTRASH as we hit #LONDONFASHIONWEEKEND got your tickets?

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